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Which social media personality type are you?

  • September 12, 2013

Check out this infographic from MediaBistro []. It made me laugh because I saw a little bit of myself in many of them. Clearly I’m a Frankenstein’s monster—a bit of a Social Nurturer/Ranter/Inspirer with sprinkles from the rest thrown in for good measure. Which is all right as long as you know which hat you’re […]

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Mr. DeMille, I’m ready for my podcast.

  • September 5, 2013

Are you ready to podcast? If you’re looking for a way to ramp up your digital marketing efforts, it might be time to think about creating your own podcast. Why now? According to numbers released in the Edison Research Study on the Podcast Consumer (www.edisonresearch.com), the percentage of American consumers who say they’ve listened to […]

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What’s bugging you?

  • August 22, 2013

At this time of year I’m guessing it’s your kids – that is if your house is anything like mine. Maybe the summer has dragged on too long for them, or perhaps it’s because they’re dreading going back to school in the next couple weeks. Whatever the reason, fun and delicious distractions are what you […]

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Cheese + Beer = Cheers… Really?

  • August 15, 2013

Sounds crazy, but it’s true. We learned this first hand on our most recent DNA team event – a tutored tasting at the Beer Academy. It was an opportunity to put an end to a problem at DNA that had been brewing for years now. We all like to drink wine, but only a few […]

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Dinner, Dusk Dances, & DNA

  • August 8, 2013

As a proud sponsor of Toronto’s @duskdances Festival, and unabashed foodies, DNA recently hosted ‘Dinner at Dusk’ – an evening of culinary and cultural delight. As a show of appreciation for our clients and suppliers, all were invited to enjoy delicious picnic meals catered by Bashir Munye of My Little Dumplings @MyDumplingsTO, followed by the […]

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Thinking outside the bag

  • August 1, 2013

I remember not that long ago when, in the retail world, a logo on a shopping bag was considered an effective extension of a brand – a kind of free advertising. Customers would happily walk out of a store carrying a bag that screamed “I bought something at Canadian Tire… you should too!” And the […]

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The 4-D’s: better than 3-D, and no glasses required.

  • July 25, 2013

They call me DNA’s Control Centre for my attention to detail and organizational skills (but secretly I think they’re trying to send me a message about being anal-retentive). Regardless of their true feelings, they do say that many of my management mantras have improved efficiency for them personally, and company-wide. One example of this is […]

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DNA Noodle Heads!

  • July 18, 2013

Nothing says team building more than having to work together for your food! We recently learned how to make pasta from scratch with Chef Bashir. We made one basic pasta dough, 4 different sauces and 4 different ravioli and tortellini fillings. It was hard work but we appreciated our food so much more! It was […]

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Souper Design

  • July 11, 2013

I love soup. Always have. I love that there are soups for hot days and cold days, and soups that fill your belly or simply whet your appetite. Some are spicy, and some are sweet. In fact, I think soups are a lot like graphic design because of the many different emotional responses they both […]

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Mark your calendars for an evening at dusk

  • July 4, 2013

Dusk Dances is a lovely non-profit organization that brings high end dance to the people, by performing in public parks throughout the GTA. When you arrive, you are greeted by a lively local band, and as the sun begins to set, audiences are taken by a host to 5 locations around a park to watch […]

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