Happy Spring! This month we have something very serious that we want to discuss with you. It’s something that affects women in North America, and also around the world. We’re talking, of course, about footwear!
This is not just a frivolous and girly concern. Did you know that in 2012, researchers from the University of Kansas and Wellesley College in the US published a study in the Journal of Research in Personality, on what shoes say about the person wearing them?
First they put shoe owners through a series of personality tests. Then they asked students what kind of a person would wear the shoes shown in each picture. Even the researchers were amazed to discover that participants could accurately tell 90% of a subject’s personality traits just by looking at their shoes.
Right now, you’re probably wondering what people are thinking about you and resisting the urge to look at your neighbour’s shoes! Let’s not worry about that right now. Do this exercise with us:
Pick one of the shoes below that most immediately appeals to you. No thinking about it, no second-guessing.
So no matter what you’re wearing on your feet right now, this button represents your inner shoe.
It turns out that shoes tell us everything we need to know about each other. From Silicon Valley techies sporting sneakers to fashion divas who love their stiletto’s, the ordinary shoe serves both a practical purpose and is a purveyor of personality and character. Read on to see what your favourite shoe reveals about the inner you!
THE POWER STILETTO: Look busy, here comes the boss
Your awesome choice in footwear brings people to their knees – in the boardroom and in the bedroom. This is fine by you. You love feeling confident, sexy, and powerful. While your heels lift you up to new heights, so does your penchant for new experiences. You simply see what is possible. And want it. And go for it. Never stop being fabulous!
THE FUNKY WEDGE: Let the good times roll
Look who’s come to the party! You put the “fun” in funky and the “edge” in wedge. Stylish, confident, and extraverted, you know what you want and aren’t afraid to go for it (at least not for long). You like to harness all that is colourful in life – and yet you are practical. No one will find you with heels sinking into the grass. Stand tall in everything that you do!
THE FLIRTY FLAT: On the go with a wink and a smile
Who can afford to wobble around in heels when there is so much in life to do? No pair of shoes is going to hold you back. You simply don’t let the grass grow under your feet. Energetic and outspoken, you’ve got a lot on the go. Whether you’re running after staff, kids, or some cute young thing, you want to be comfortable. And trendy. Keep making tracks and don’t look back!
THE SNAPPY SNEAKER: Jumping hurdles and kicking butt
Nothing says leader like a woman in a sneaker. And not just any sneaker, but a stylish super shoe that can leap buildings in a single bound. Your footwear says, “I worked out before I came into the office.” It says, “Just try to keep up.” Athletic and spontaneous, you tend to be relaxed and emotionally stable. No separation anxiety for you. You’re at the front of the pack!
DOWNLOAD YOUR VERY OWN SHOE PERSONALITY GUIDE HERE
If you’d like to receive your very own nifty shoe personality button, let us know and we will happily mail you one!
Posted by: Maria