Sunday, May 10, is Mother’s Day but if you were planning to simply pick up some flowers, you might want to think again. According to market research, moms would prefer some pampering outside of the home, such as a spa visit, or even gift cards over a bouquet of flowers. You could also clean the house (or pay someone else to do it) because most moms also want more leisure time to spend with their families—without letting their responsibilities in the house pile up.
Need more ideas?
Penguin Books knows it can be hard to pick out the right book for mom so they’ve set up a hotline to help you find just the right one. And it’s not just a computer algorithm at work; there are real Penguin employees who will provide suggestions for that special mother in your life.
The people at Tempur-Pedic are pretty smart. They know that most moms want more sleep and what better way to give it to her than to buy her a luxurious Tempur-Pedic mattress?
Tempur-Pedic Mother’s Day Campaign: You’re Important. Sleep like it.
https://www.youtube.com/watch?t=191&v=D4EFljweG8o
Finally, UN Women is running a campaign in honour of Mother’s Day to encourage people in the Middle East to publicly name their mother to counter a tradition of not referring to their mother by name in public.
UN Women Mother’s Day Campaign: Give Back Your Mother’s Name
https://www.youtube.com/watch?v=FF4ZslUqgDY
What is your favourite Mother’s Day Campaign that you’ve seen? Tell us in the comments below, on Twitter or Facebook.
Posted by: Maria
No Comments
Comments are closed.